Truven Health Analytics has a proven track record of providing rigorous research, analytics,
and real-world data to support marketing, regulatory approval, and reimbursement decision-making
life sciences industry. Our solutions address a spectrum of commercialization information needs
market access, clinical trials, outcomes and market research, and sales force effectiveness.
Our researchers address a spectrum of commercialization information needs including market access,
clinical trials, outcomes and market research, and sales force effectiveness.
and Online Tools
To better understand health economics and treatment outcomes, mine the MarketScan Research
Databases – real-world data for healthcare research and analytics.
Health Economics and
Develop an effective portfolio of evidence to demonstrate your product's value to key government and
payer stakeholders. Utilize evolutionary clinical data in the fastest growing therapeutic area —
Economic Valuation and Market Access
Submit compelling evidence packages – develop an effective product differentiation strategy.
Use robust real-world data to establish disease history, comparative effectiveness, and
Gain expert insights into opportunities to drive brand share.
Right-size your market — lay the early ground-work for a product launch.
Targeting Forecast Reports
Maximize product penetration in hospitals and ambulatory surgery centers, using up-to-date information
for product forecasting, sales force alignment, call planning, and clinical trial placement.
Transform the way you do healthcare research with our newest MarketScan online tool.