For Immediate Release


Truven Health Analytics Completes Acquisition of Heartbeat Experts


Ann Arbor, MI, Nov. 12, 2014 — Truven Health AnalyticsTM a leading provider of healthcare analytics and data solutions and services, today announced that it has completed its previously announced acquisition of Heartbeat Experts, the global leader in stakeholder management solutions for the life sciences industry. Terms of the deal were not disclosed.

"Healthcare Big Data can empower professionals with the information they need to make well-informed, timely decisions, " said Mike Boswood, Truven Health Analytics president and CEO. "The acquisition of Heartbeat Experts in combination with our existing capabilities enables us to provide a very powerful solutions set to life sciences companies looking to demonstrate the value of new drugs and medical devices to the right clinical and economic decision-makers."

Together, the combined businesses will provide life sciences clients with a complete solution both for quantifying the value of a new drug or medical device and for targeting and reaching key decision-makers who are critical to approval and adoption of new treatments. With its global stakeholder management solutions, Heartbeat Experts helps life sciences firms identify and target the most qualified stakeholders, including physicians, government officials, regulatory affairs personnel, key industry groups, health plans, and others involved in new drug and medical device approval and commercialization.

Truven Heath with Heartbeat Experts will offer a comprehensive range of analytics, data management, stakeholder engagement, strategic consulting, and health economics and outcomes research services to life sciences companies, in addition to its broad range of analytics solutions and services for hospitals and health systems, government agencies, and employers.



About Truven Health Analytics, part of the IBM Watson Health Business

Truven Health Analytics an IBM Company, delivers the answers that clients need to help them improve healthcare quality and access while reducing costs. We provide market-leading performance improvement solutions built on data integrity, advanced analytics, and domain expertise. For more than 40 years, our insights and solutions have been providing hospitals and clinicians, employers and health plans, state and federal government agencies, life sciences companies, and policymakers the facts they need to help them make confident decisions that directly affect the health and well-being of people and organizations in the U.S. and around the world.

Truven Health Analytics owns some of the most trusted brands in healthcare, such as MarketScan®, 100 Top Hospitals®, Advantage Suite®, Micromedex®, Simpler®, ActionOI® and JWA. Truven Health has its principal offices in Ann Arbor, Mich.; Chicago; and Denver. For more information, please visit http://truvenhealth.com.



MEDIA CONTACTS:

Brian Erni
For Truven Health Analytics
J. Roderick, Inc. Public Relations
brian@jroderick.com
631.584.2200