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Exposing Business Leaders to the Benefits of Workplace Health Promotion Programs

By Ron Z. Goetzel/Tuesday, April 28, 2015


How do the best workplace health promotion programs create a healthy workforce and, ultimately, help the business be more competitive? What are best practices for workplace health promotion programs? Where can one find examples of successful workplace health promotion programs from both large and small employers?

These topics and more are the focus of Promoting Healthy Workplaces, a two-year research project conducted by the Institute for Health and Productivity Studies (IHPS) at Johns Hopkins University, with support from the Robert Wood Johnson Foundation. The project aims to define the ingredients necessary for establishing and maintaining excellent wellness programs.

After reviewing the existing literature, the IHPS team sat down with dozens of experts and then visited nine companies that actively promote the health and well-being of their workers - Turck Inc., Graco, Lincoln Industries, USAA, Dell, Citibank, Next Jump, LL Bean and Johnson & Johnson. Each firm is unique, yet all have incorporated a culture of health into their core values, and all have corporate leaders who believe that health promotion is the right thing to do for their employees and at the same time enhance business performance.

IHPS has dedicated a portion of its website to this initiative. There, employers will find a wealth of information and a blog that offer important insights and detailed examples of successful workplace health promotion programs – the “secret sauce” for program design, implementation, and evaluation. The program is expected to serve as a valuable resource for business leaders, human resources executives, corporate medical directors, and media interested in:

  • Reading stories that highlight the unique paths each best-practice company has taken in creating a healthy company culture for employees;
  • Finding out how employers measure “success” to underscore the value-on-investment (VOI); and
  • Learning how to use incentives most effectively to sustain employee engagement in a range of health improvement initiatives

In coming months, the website will feature more company profiles, videos, news about the latest peer-reviewed research, cogent interviews with industry leaders, and expert analysis of the ever-changing health promotion landscape. 

Ron Goetzel
Vice President, Health and Productivity Research


 

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